What I like most about my work, is its diversity. It allows me to take on diverse challenges with a comprehensive set of skills and expertise, both in the creative and legal fields. Having had extensive training in both allows me to understand their implications and overlapping requirements. From humble beginnings in 2005, across a vast spectrum of radically disparate projects and many hours of study and practice, I now mainly work for a selection of long-term clients in the food, wine and hospitality industry.
I believe in brands. A brand represents a reputation, a value and a social identity. It takes time to build a brand, and it takes time to understand and identify with a brand. That’s why I focus on building long-term relations with clients, offering them a consistent, coherent, legally compliant, one-stop shop for all their brand material.
When not at work, I walk, study philosophy, and cook for friends and family.